Amazon launched new option for Amazon Associates and it’s one of the best promotional tools from Amazon.com.
I used Amazon recommended widget for a while but results were shocking, 0.7% CTR and 2 sales on more than 400 clicks.
These Native Shopping Ads are updated version of that old Recommended widget option.
When I see something new on my Amazon panel I try, and I tried this one too, I will show you the results.
About Native Shopping Ads
Amazon launched Native Shopping Ads option to help you generate more income through their Affiliates program.
With this option you can add highly relevant recommendations to your blog or niche site.
Also you will be able to get more sales from mobile platforms because these Shopping Ads are 100% Responsive.
You only need to take Shopping Ad code and paste it anywhere on your site.
How to find new ads in Amazon dashboard?
When you login to your Amazon Affiliate dashboard you will see this new menu item named: Native Shopping Ads.
Click there and it will take you to Shopping ads dashboard where you will be able to create new ad codes.
You can watch their video about these Shopping ads, and you can read something more about it on that page.
On the right side of this presentation you can find Create Ad Code button (yellow).
It will show you small drop down menu, here you can choose to use Recommendation Ads or Search Ads.
I used Recommendation Ads on my site because they are way better looking and more effective for my visitors.
I will show you both options on live screenshots now.
Search results option – Native Shopping Ads
Search ads are great if you have website where lot of users use your search bar, or for some Shopping website where users often buy something.
This option is similar to Recommendation option, it only has Search bar above products grid.
And one more thing is different with this one, you need to choose default keyword for default product list.
So these product in this screenshot are not Related products based on your site content, you have to choose one keyword and products with that keyword will be listed by default.
In this example above I chose ‘Apple Watch’ keyword.
Recommendation Ads option – Native Shopping Ads
This option is one of the best things ever made for Amazon affiliates.
You will boost your income by 10-50% for sure, you just need to set it up correctly.
If you decide to create this Related products code, only thing you need to do is to Choose default category if you want and that’s it, just grab your code and you’re done.
What is a default category in this code?
If your page is about Fitness machines you should choose Fitness machines as your default category, because Related ads will most likely show Fitness machines but it will probably show some Fitness books or DVD-s too, and they cost only 1-10$.
So it’s better to send them to some 1000$ machine than some 10$ book.
If you want to maximize your revenue choose some category that’s closest to your niche.
Now just take Ad code and paste it anywhere on your site.
Also check new Amazon Mobile Popover Ads Review.
My Experience with Native Shopping Ads
When I got an email from Amazon about new Shopping ads I went to Amazon dashboard and I created my ad code.
I used this code for 3 days on 12 fashion niche sites, and results were just amazing.
So I got 420 clicks on Related products in one day and I sold 12 items on Amazon in the very first day.
Next day I sold 18 items, and yesterday i sold 20 more items and average Conversion rate was 2.9% in 3 days.
I replaced my Adsense codes with Related products and I made 35% more income on Shopping Ads vs. Adsense.
I would recommend new Shopping Ads to every niche site owner, you can easily boost your income for 10-50%.
Make 30% more money with Amazon with EasyAzon plugin, read my review here.